Toast-worthy Financial Advisor
Brice Carter, Financial Strategies Group
265 N. Alloy Dr., Fenton, MI | fsgmichigan.com
For more than a decade, Brice Carter, CFP, ChFC, CIMA, CAP, CDAA, MSFS, has been at the strategic helm of
Financial Strategies Group (FSG), the family run, SEC-registered advisory firm with offices in Okemos and Fenton. Since joining FSG in 2011, Carter has served as both Financial Advisor and Chief Investment Officer, shaping the firm’s investment philosophy, portfolio management, and long-term planning for a steadily expanding client base.
Thoughtful and grounded in both professional rigor and personal values, Carter reflects on the past year, the future of wealth management, and the clients who continue to inspire him.
If Carter could send a message to his January 1st self, it wouldn’t concern markets or strategy. “The year goes fast,” he says. “Your kids are growing like weeds, so enjoy every moment.” Even for someone steeped in long-term planning, he notes, some of the most valuable investments are made outside the office.
Asked about his most inspiring client, Carter shares the story of someone who has lost most of their vision and faces several other serious health challenges—yet lives with extraordinary optimism. They continue mentoring children, volunteering, and donating to those in need. Their resilience, he says, is a reminder that wealth is ultimately a tool for impact, not just security.
A misconception Carter hopes to dispel in 2026 is the idea that retirees must invest conservatively. “Retirement is just the beginning of another phase of life,” he explains. “For many people, it lasts 30 years or more. You have to keep your funds growing to keep pace with inflation.”
As for the economy, Carter expects more interest-rate cuts than currently anticipated—potentially triggering a wave of mortgage refinances and a renewed growth cycle in residential real estate.
Looking ahead to 2026, Carter is enthusiastic about a trend reshaping the advisory landscape: rising demand for fully independent fiduciary advisors. “Clients are increasingly searching for fiduciary advisors,” he says. “At FSG we are, of course, fiduciaries, and we love that consumers are becoming more aware of the benefits of working with independent firms.” To him, the shift signals a broader movement toward transparency and client-first planning.
