June is the official start of summer and as soon as Memorial Day passes, there’s always so much going on! SHIFT is here to style you for graduation parties, Summer Solstice celebrations, end-of-school-year events, backyard BBQs, summer weddings and of course, the ramp-up to July Fourth and all the related festivities! Let’s dive into the trends …
Bold Colors: Expect to see vibrant hues like yellow, red and marigold alongside softer neutral tones like gray and cream. Translation: Wear that colorful dress with a pair of cream or tan-colored sandals, go for the bright, colorful top with a great pair of white jeans and partner a red or blue top or accessories with white or blue denim pants or shorts and you’re looking fabulous at any Fourth of July celebration!
Sustainable Fabrics: Every day should be Earth Day, so honor your Mother by opting for natural or upcycled fabrics. SHIFT is offering upcycled jean shorts for summer featuring a “new do” with recycled fabrics added for a look that’s chic, breezy and super FUN! Typically made from natural or recycled fibers, sustainable fabrics aim to reduce the environmental impacts associated with fashion production. This summer, opt for solid sustainable choices like recycled organic cotton, linen, TENCEL and recycled polyester.
Oversized Pieces: It’s simple and oh, so comfy … oversized sweaters and uber-wide-leg pants are IN!
Scarves & Prints: From florals to summery paisley motifs, scarves and prints are expected to be a key accessory detail in many outfits. Use them to upscale a purse strap, wrap as hat bands on your summer straw hats, tie them around your neck or ponytail – they’re simply great for adding pops of color and FUN!
Boho Chic: Eyelet fabrics, embroidery and tassels, suede and other boho-inspired elements will continue to be popular summer style choices.
Sportswear Influence: Athletic-inspired pieces and comfortable activewear will be major elements in the summer wardrobe.
In honor of the My City June theme honoring Greater Flint’s Top Athletes, we want to celebrate them in STYLE, as well!
Women’s sports are on a winning streak, reaching new heights and shattering records! A recent survey found that 80% of female Fortune 500 CEOs played sports in their formative years, emphasizing the impact of early exposure to sport on the development of young women. A 2023 Deloitte report also revealed that 85% of surveyed women who played sports as kids believed the skills they developed were crucial to their professional success. This rises to 91% for women in leadership roles, and 93% for those earning $100,000 or more! SHIFT has numerous athletic-wear pieces in stock that can go from the golf course or pickleball court to the Farmers’ Market and a summer picnic! Great stretchy tanks, bubble-hem leggings with pockets and super-cute skorts are summer wardrobe staples. Throw a fabulous, oversized sweatshirt or jean jacket over the top and you’re ready for a full day of June FUN!
Summer 2025 style embodies a simple philosophy that always prevails: work smarter, not harder.
Designers understand that no one has the energy to wrestle with finicky, newfangled clothes on 90-degree days. The bottom line for Summer 2025: meaningful minimalism – i.e., pieces with thoughtful and functional details that do more with less. A strip-of-skin cutout tank can be just as eye-catching as a slinky top with straps going in every direction – and with less wrestling or risk of injury when pulling on overhead to get out the door at 8AM.
In sum, Summer 2025 offers a reprieve from overworked and over-involved trends by returning to easy-does-it dressing. Whether it’s cinching an impressive, amazeballs belt over an otherwise nondescript dress or choosing a staple tank top to pair with the cutest denim skirt or flowy maxi, this season champions efficient, strategic dressing.
Summer trends are to be celebrated and at SHIFT, we welcome them along with the abundant sunshine and warmer temps perfect for boating, picnics and FUN!
