This year, the 12th annual fundraiser went virtual, streamed online. A Pre-Pink Virtual Party kicked off the excitement with several prize raffles. Co-hosted by Genesee County Sheriff Chris Swanson and comedian, Melissa Hager, the bra fashion show and live auction raised over $25,000. Auction participants placed bids online and via mobile app, with all proceeds benefitting local breast cancer patients through the Hurley Breast Cancer Patient Navigation program. The event was presented by Hurley Medical Center, founding sponsor Financial Plus Credit Union, Shea Automotive Group and Mid-Michigan NOW.
Photography by Doug Pike
